Morreale Marks 15th Anniversary By Unveiling New Logo

Morreale is a leading certified woman-owned business that partners with businesses and organizations during times of change, crisis and opportunities. Driven by the desire to empower our clients by activating their voices, clients seek us out to deliver fully integrated communications solutions that connect, engage and educate audiences to transform outcomes.  

Since our founding in 2006 by Kim Morreale, we’ve proudly provided our clients with a competitive advantage – by understanding the powerful intersection of business, media, policy and people, and delivering integrated strategies with measurable results. To help our clients win in today’s dynamic and complex environment, we continue to evolve our capabilities, expand to new markets, and recruit and elevate the brightest talent. 

As Morreale proudly celebrates our 15th anniversary, we’re marking the occasion by introducing a new Morreale brand, designed to reflect our resiliency, diverse perspectives and deep insights we provide our clients.  

Strong. Professional. Elegant.  

Our new logo signals momentum while honoring the reputation of excellence built throughout our 15-year journey. The transformative circular dot pattern wraps the M to deliver an active and engaging design – the circular movement of the graduated dot pattern is visually dynamic and empowering.  The typeface nods to modernism and proves to be flexible and legible in both large and small print to ensure accessibility to all audiences. 

The dots combine to form a whole, representing our collaborative approach. The growth of each sequence of dots represents our strategic communication process and the metamorphic journey we provide for clients. The dots also communicate a formative commitment to diversity and inclusion, as dots of all different sizes form the collective. 

Our color palette communicates both the objective and creative sides of our dynamic agency. Our primary brand color, purple, is associated with creativity, strength, transformation and power. Our secondary brand color, gray, represents stability, control and our ability help clients command opportunities. 

The logo is designed like us, with depth, resiliency and diversity, ready to meet this moment – and deliver.